Established in 2011 amidst the urban bustles of SS15, I Am Lejen is the flagship store of local alternative publishing company Lejen Press Sdn Bhd. The company sets out to direct the public eye towards the vibrant abundance of works by various Malaysian creatives, especially novelists. Customers visiting their store would find a galore of novels among other local literature compositions within a sundry of genres as well as accessories, souvenirs, apparel, and other artworks crafted by local artists.