GO means ‘set out', 'start a journey’. GOELIA has been on the way for 28 years, with persisting commitment to provide high-quality garments at reasonable price to customers worldwide, and hoping to inspire them to 'travel more, live more'. Their brand founder, Gordon, was born in a family with a long-standing tradition in the fashion industry. His grandfather was first involved in the fashion business and gained a solid reputation as a skilled tailor in the local community. Growing up in such an environment, Gordon developed a natural talent and passion for fashion design from an early age, destined to embark on a career in the fashion industry.